Through financial donations and design revivals, the global initiative is helping small businesses emerge stronger following the challenges of the pandemic
Vistaprint is proud to announce 99 Days of Design, a global initiative to empower 99 small businesses around the world with financial support and refreshed design identities on the heels of a challenging year. Business owners have spent the past year adapting to extraordinary circumstances, and design will play a key role in rejuvenating small businesses as they begin to reopen their doors. The 99 Days of Design initiative is part of Vistaprint’s larger goal to be a true partner to small businesses by providing the tools and expert creative help they need to reach their goals.
The program, officially launched by 99designs by Vistaprint, is focused on businesses from 12 countries: the United States, Canada, United Kingdom, France, Germany, Italy, Spain, the Netherlands, Switzerland, Austria, Belgium, and Australia. Each business will receive a refreshed brand identity and marketing materials, as well as a $15,000 USD financial donation (or local equivalent as determined by 99designs by Vistaprint) to help their business evolve during this unprecedented time of change. The whole of the program represents a total commitment of nearly $2 million USD to the small business community including direct financial assistance and design services. 99designs by Vistaprint is working closely with internal and external partners to identify 99 businesses that represent a diverse group of small business owners across a variety of industries, with a demonstrated need for financial and creative assistance.
“We know how powerful great design can be in fueling success for small business owners,” 99designs by Vistaprint CEO Patrick Llewellyn said. “Matching entrepreneurs with the right creative talent is where the magic happens when it comes to building a brand and growing a business, and through 99 Days of Design, we’re excited to share these stories of global creative connection and collaboration with the world.”
For this initiative, 99designs by Vistaprint is working with partners including Complex, Refinery29, Claima Stories, 100 Thieves, StartOut, and Huck. In addition to sharing the stories of the selected small business owners, each publisher will work closely with the brand to identify a diverse range of small business owners in need. All 99 global design revivals will be displayed in an online gallery on 99designs.com, with select stories featured on Vistaprint social channels and website, to showcase the transformative power of design across a diverse range of industries.
“Great design can be a powerful source of energy, inspiration and empowerment, and our ability to so easily align with partners like Complex, 100 Thieves and Claima Stories to help transform these 99 businesses is evidence of that,” Vistaprint CMO Ricky Engelberg said. “99 Days of Design is just the beginning of our journey to work across diverse global communities and partners to bring great design to small business owners around the world.”
To follow these 99 small business transformations and to learn more about 99 Days of Design, visit www.99designs.com/99daysofdesign.
About 99designs by Vistaprint
With a worldwide community of more than 150,000 talented freelance designers, 99designs by Vistaprint™ is the global creative platform that makes it easy for small businesses to work with creative experts and build their brand through custom, memorable design.
Vistaprint is the marketing and design partner to millions of small businesses around the world, empowering each one to live their dreams. For more than 20 years, we have helped small businesses look and feel credible through high-quality marketing products and solutions that include signage, logo apparel, promotional products, face masks, flyers, postcards, business cards, websites and digital marketing. With Vistaprint, small businesses are able to create and customize their marketing with easy-to-use digital tools and design templates, or by receiving expert graphic design support. In 2020, Vistaprint acquired 99designs to expand its design offering via a worldwide community of more than 150,000 talented freelance designers to make it easy for designers and clients to work together to create designs they love. Vistaprint is focused on making great marketing and design accessible to every small business owner, allowing them to create a cohesive brand image for use in-store, online and on-the-go. To learn more, visit: www.vistaprint.com. Vistaprint is a Cimpress company (Nasdaq: CMPR).